Latest Technologies in Real Estate Agency
Real Estate Agency
Real estate Agency is one of the most thriving businesses in the country today. Part of its improvement and progression has stemmed from the development of technology.
Digital tech has left its mark on real estate businesses in a variety of ways, delivering dramatic improvements in productivity, efficiency and customer satisfaction.
Here are three technologies to watch for in the real estate industry.
Virtual Reality in Real Estate Agency
The use of augmented reality and virtual reality in real estate can help brokers or agents to create innovative marketing campaigns.
Basically, when a client decides to buy a property, he/she will visit multiple properties to choose the one. It consumes a considerable amount of clients’ time;
VR technology helps solve these problems, allowing millions of people to virtually visit properties without leaving their homes. In a matter of minutes, potential buyers or renters can virtually visit dozens of locations .
When applied to real estate, virtual reality allows a user to see a real estate project that does not yet exist or visit a property that is far away.
Besides, an immersive 3D virtual tour of all the properties listed on the website will be available round-the-clock to the clients, which means that they can virtually visit any property at any time.
The future of VR
Soon VR will even be able to simulate tastes , smells and the feeling of touch
VR experts are committed to creating as real an experience as possible in order to make virtual tours almost identical to physical visits.
Generate 3D virtual tours, 4K print quality photos, schematic floor plans, guided and video tours.
63 % of Americans now choose their real estate agency on which one provides 3D virtual reality tours
AR (Augmented Reality) and VR (Virtual Reality) are gaining traction in almost every industry you can think of.
About 90% of the real estate agencies have started using these technologies to provide better services to their clients.
Augmented reality as applied to real estate is full of possibilities.
Augmented Reality (AR) describes technologies and applications that link digital data and files to the physical environment to take the user experience to a new level.
AR improves the user experience by superimposing virtual objects (2D, 3D, sounds, videos) onto reality, in real time, enabling the user to obtain additional information about this reality.
Using AR, potential buyers of real estate can already visit the property in 3D before making the effort to travel there.
Augmented reality real estate apps can give realtors the ability to virtually furnish and update a home at a fraction of what it would cost to hire a staging expert and rent furnishings.
The furniture company Ikea has developed an augmented reality app which allows users to see how new furniture would look like in their house.
Hard-to-sell vacant or poorly decorated homes are selling much faster and for higher price tags thanks to AR technology and digital home staging.
One of the newest trends in real estate is using drones to take awesome aerial images which These aerial shots can help make a property more appealing to potential buyers, especially if it’s a bigger house or piece of land.
Drone technology captures real-time and 3D modeling data. They offer an aerial view of a property and in some cases, they can also provide spectacular interior shots if the property has a mezzanine or loft area, particularly high ceilings, etc.
Real estate photography has reached a new frontier with drones, giving users the ability to film properties from a brand-new perspective. This exciting form of photography requires high-quality, safe, and intelligent drones.
More and more real estate professionals are turning to drone photography and videos to better market their listings.
Well-designed drone camera shots not only look incredibly professional; they can generate a sense of awe and interest that you simply can’t get from ground-based photography.
Unfortunately, the majority of aerial real estate media created with drones for area brokers are illegal as they have been captured without proper authorization from Transport Canada.
83% of home sellers prefer to work with an agent using drones
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